Tuesday 9 October 2012

Couture Corner: THE OLD LADY OF AFRICAN FASHION




Vlisco has for many generations designed and produced colourful clothes that Western and Central African women have relied on to further enhance their style and creativity. Since 1846 Vlisco has been in the business of dressing African women from head to toe with its well tailored dresses, exclusively colourful accessories and handbags to complete the look.


The brand with its numerous collection lines recently added the Palais Des sentiment collection, which features an opulent mix of textures, jewel-toned prints and fluid silhouettes, inspired by dreams of exotic palaces, of delicate, dancing fabrics and of glittering golden moons.

Vlisco centres every design and everything that’s been produced by its labour force on the four values: elegance, imagination, class and quality. Surprising and inspiring creativity with unique designs has enabled Vlisco to align itself with the true sense and imagination of the African consumer. 






Along with introducing a new line in May this year, Vlisco also join forces with Orange Babies for the Orange Babies 2012 Gala held in Amsterdam, The Netherlands, in June whereby twenty seven Dutch designers were tasked to produce accessories made from Vlisco ‘Wax Print’ couture fabrics.

The old lady of African Fashion with its four stores in Nigeria, Togo, Benin and The Democratic Republic of Congo will forever play an essential role in fashion on the continent and it’s interesting to see how Vlisco will spread its wings and have an influential kick in other places.

Ashley Mokwena 


 

1 comment:

  1. Great post, thank you! Do you know how I can get in touch with the designers at Vlisco for these models? I would like to integrate these great pieces in the film "A White Woman to the Congo" based on the novel of the same name by Mutombo Kankonde. Your help will be appreciated!

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